Hoyts Television



The Hoyts Group is an Australian group of companies, including Hoyts Exhibition, Hoyts Kiosk and Val Morgan. The company operates more than 430 screens and over 65,000 seats. Val Morgan, the cinema advertising arm of the Hoyts Group, is Australia and New Zealand's leading national supplier of cinema screen advertising with network coverage of over 2,000 cinema screens covering metro, regional and country areas. VMO is Val Morgan's sister company offering digital screen advertising in over 4,000 Out-of-Home environments in Australia and New Zealand. In June 2015, the Hoyts Group was wholly acquired by Wanda Cinema Line, a subsidiary of Chinese conglomerate Dalian Wanda Group, the largest commercial property developer in China and world's largest cinema chain operator.

In the exhibition business, the largest part of the Hoyts Group, their main competitor is Event Cinemas (partnered with Village Cinemas in Victoria and Tasmania) and smaller competitors include Wallis Cinemas, Palace Cinemas, Dendy, Reading Cinemas and the Avoca Beach Picture Theatre (whom operate on a small scale in Australia).