KidsCo was an international children's television channel founded and owned by a joint-venture between Corus Entertainment, DIC Entertainment, and Sparrowhawk Media Group in April 2007. By the end of 2007, Sparrowhawk was purchased by media conglomerate NBC Universal, thus giving the company its share in the brand. In June 2008, DiC Entertainment was acquired by Cookie Jar Group, thus also having a stake. In May 2012, Cookie Jar's minority shares in KidsCo were brought by NBCUniversal and Corus, which saw NBCUniversal become majority shareholder with a 51% share while Corus obtained a 43.8% share.
